This documentary goes inside the company that transformed the animated film industry. Using never-before-seen footage from the Pixar library, along with historic archival animation and first hand accounts by animators, studio executives, directors, producers, and voice performers. It tells the story of the Bay Area start-up that revolutionized Hollywood. In the mid 1980s, an inspired and inspiring trio of innovators combined their gifts in art, science and business to launch a new way to make 3-D animated films.  Ed Catmull, John Lasseter and Steve Jobs overcame years of creative struggle and financial loss to launch an entirely new animation industry. Starting with the first full-length CG film Toy Story, Pixar  established an unprecedented and as yet unparalleled record of box-office success.